OnYou: Magnetic Mobile Accessories

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Why Core Beliefs are Important

Our core beliefs guide us. A self-actualized conman is unlikely to feel dissonance when he lies. Ironically, he’s more likely to be honest with himself about deceit than someone who thinks herself more pious. The righteous amongst us are more likely to internally justify dishonesty – reasoning that good people wouldn’t lie unless a valid reason exists. The difference lies in the individual’s core beliefs. I put stock in this notion and sat down to think about what OnYou’s core beliefs.

We believe in making practically valuable products. Our magnetic mobile accessories get a lot of oohs and aahs but it’s the accessibility that makes our product so valuable. OnYou is the only mobile accessory that gives athletes so much accessibility to their phones during any workout. We design our products on this principle and hope you’ll see why!


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